Indonesia · Southeast Asia
A modern house ofIndonesianbrands.
We create, build, and grow our own brands. Each one designed to stand out, priced so anyone can reach it.
A house of brands, each with its own world, built on one stubborn belief: good design, genuine quality, and real affordability should belong to everyone.
Four completely different brands. One standard they all have to meet: good enough that we'd use it ourselves, priced so that anyone can.
Its own identity
Not one logo stretched across everything. Each brand earns its own name, audience, and following.
Design that's felt
Every label, bottle, and campaign is built with intention, because the way a product looks shapes how it feels to use.
Genuine quality
Quality first, priced fairly — because everyday products deserve real care, not corner-cutting.
Meet the brands.
Each brand built from the ground up — its own name, its own world, its own audience.
A growing portfolio, built for the world.
Where to find us
Already on the apps you open.
Shopee
Across Indonesia
Blibli
Delivered nationwide
TikTok Shop
Where the feed takes you
Tokopedia
Across Indonesia
How we build
A modern way to build consumer brands.
We're a small, focused team that moves fast and cuts what doesn't work. New products launch faster, bad ideas die faster, and good ones get better in real time.
One bar for every brand
Every brand in our portfolio has to earn its place. Good design, genuine quality, honest pricing — we will not put our name on something we would not choose ourselves.
Faster to market
No approval layers, no legacy process. A small, focused team goes from idea to shelf in a fraction of the time.
Native to where people shop
Built for Shopee, Blibli, TikTok Shop, and Tokopedia from day one, meeting customers in the places they already are.
We're building brands people want to carry.
If you're looking for brands that people genuinely want, we think you'll find something here worth a conversation.
hello@kerta.io · Jakarta, Indonesia